I defiantly prefer the 1st one as the gun doesn't really work for me. Goes a bit off topic.
Nice colors and atmosphere at the top. Works well. Yeah the font needs work. Lots of black space at the top right, possibly put the slogan and info up there?
Bit off topic but the some of the NHS smoking adverts are really good. Should take a look if you haven't. Some of the best adverts I've seen.
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